Leo Burnett | Prodigious

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Scaling a Content Studio Into an Enterprise Production Operation
 

Rebuilt and expanded Leo Burnett’s Chicago content production operation from approximately 17 employees to more than 85 full-time team members.
 

Led the transformation of the studio into a multidisciplinary content organization supporting digital, print, photography, video, asset management, and integrated production across major client engagements.
 

Built the operational infrastructure required to scale—including organizational structure, staffing, workflow, technology, financial management, and production governance.
 

The resulting organization became a significant production engine within the agency, supporting large-scale client programs while creating a more integrated and efficient approach to content delivery.
 

Focus Areas

Studio Operations • Organizational Design • Production Transformation • Workforce Planning • Digital Production • Photography & Video • Workflow Management • P&L Leadership